GESHER Inc. (CEO: Yohei Harada, Headquarters: Chuo-ku, Tokyo; hereinafter referred to as "GESHER") has started offering online advertising for "Jimoty."
"Jimoty" is Japan's No.1 local information platform covering all aspects of local life, with a focus on exchanging secondhand items. It also provides information on member recruitment, pet adoption, part-time jobs, and events across various categories.
As of October 2023, the app has been downloaded approximately 17 million times, with monthly active users reaching around 10 million. The platform is popular among middle-aged and older housewives with children, who frequently browse for exclusive deals not found on other media.
Advertisements on "Jimoty" are native ads delivered directly within the app. Targeting is optimized based on user data registered on Jimoty, allowing for cost-effective and convenient ad delivery.
Jimoty Ads Overview
Billing Method: CPC
Publishing: App Feed
Targeting: OS, Gender, Age, Area, Category
Jimoty experiences peak page views (PVs) during the periods of January to March, Golden Week, and the New Year when many users access Jimoty to exchange items.
If you are interested in Jimoty Ads which offers various opportunities for you to reach users, please feel free to contact us.